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Press Release: The Big Hen and Stag Annual Review 2019
20 May 2019
Hen Heaven and The Stag Company have run their Annual Review of hen and stag activity over the past 12 months and the results are in! We can reveal that May Bank Holiday is officially the busiest time in the year. Interestingly, the number one location for both stag and hen groups has changed. Benidorm is now the number one stag do destination and Brighton has shifted into first place for hen groups. In terms of activities, Bubble Football is crowned the top activity for stag groups closely followed by other stag classics, such as, Clay Pigeon Shooting. Cocktail Making remains the most popular activity for hen groups.
FACT 1: MAY BANK HOLIDAY IS THE BUSIEST IN THE ENTIRE YEAR FOR HEN AND STAGS
FACT 3: BRIGHTON IS NOW THE MOST POPULAR HEN DO DESTINATION
FACT 4: BUBBLE FOOTBALL IS CROWNED THE MOST POPULAR STAG DO ACTIVITY
FACT 5: 'SEX ON THE BEACH' OR NUDE MEN? HEN GROUPS CAN'T GET ENOUGH OF COCKTAIL MAKING
FACT 1: MAY BANK HOLIDAY IS THE BUSIEST IN THE ENTIRE YEAR FOR HEN AND STAGS
As wedding season rapidly approaches, you should expect to see an increase in the number of groups celebrating their, or their loved ones, upcoming nuptials. It’s not a coincidence that your Instagram feed is suddenly inundated with blushing brides-to-be surrounded by friends and family wearing ‘team bride’ t-shirts. Nor is it a coincidence that you’ve seen an increasing number of groups cheerfully raising a glass to the stag on a night out.
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The Stag Company and Hen Heaven can reveal that May is the most popular time of year for both stag and hen weekends to take place.
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Interestingly, 17% of both stag and hen groups choose to celebrate in May in comparison to 0.42% and 0.5% in December for stag and hens respectively.
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‘Quote data reveals that the most requested dates are always in May and it isn’t a coincidence that it falls on both bank holidays.’ Beth Smith, Product & Commercial Manager, continues, ‘There are many reasons as to why May is such a popular time of year for a stag or hen do. Warmer weather, the fact it’s a long weekend, and of course the fact that wedding season begins.’
FACT 2: BENIDORM OVERTAKES PRAGUE AS THE MOST POPULAR STAG DESTINATION FOR THE FIRST TIME IN 4 YEARS
Top 5 Most Popular Stag Do Locations:
1. Benidorm
2. Prague
3. Budapest
4. Cardiff
5. Bournemouth
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The Stag Company can reveal that Prague was the top selling location for the last four years, however, there has been a rise in Benidorm bookings causing it to overtake Prague for the top spot.
FACT 3: BRIGHTON IS NOW THE MOST POPULAR HEN DO DESTINATION
Top 5 Most Popular Hen Do Locations:
1. Brighton
2. London
3. Benidorm
4. Newcastle
5. Bournemouth
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Interestingly, Hen Heaven have found that there has also been a shift in the most popular hen do location. For the first time, Brighton has overtaken London in popularity amongst hen groups. Our data shows that stag groups are more likely to travel to the EU for their weekend whilst hen groups are more likely to have a UK based hen party.
FACT 4: BUBBLE FOOTBALL IS CROWNED THE MOST POPULAR STAG DO ACTIVITY
Top 5 Most Popular Stag Do Activities:
3. Paintballing
4. Beer Bike
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Bubble Football remains a firm favourite amongst stag groups. This is closely followed by other stag classics like Clay Pigeon Shooting and Paintballing.
FACT 5: ‘SEX ON THE BEACH’ OR NUDE MEN? HEN GROUPS CAN’T GET ENOUGH OF COCKTAIL MAKING!
Top 5 Most Popular Hen Do Activities:
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Cocktail Making is always a real hit amongst hen groups. As well as this, hen groups often choose to book a dance experience. Hen Heaven offer a variety of experiences that groups can choose from.
Further Information…
About The Stag Company:
www.thestagcompany.com/about-the-stag-company
About Hen Heaven:
www.henheaven.co.uk/about-hen-heaven
Other Links…
www.facebook.com/thestagcompany
Contact Details:
Bella Scarman - Marketing Manager:
bella@theeventagroup.com
01273 225 071
Ally Rayhaman - Digital Marketing and Content Executive:
01273 225 071
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